A year after Niantic was spun out of Alphabet, it launched Pokemon Go, the mobile augmented-reality game based on Nintendo's wildly popular franchise. Disruptor50
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Niantic, the video game maker, was spun out of Alphabet in 2015. A year later it launched Pokémon GO, the mobile augmented-reality game based on Nintendo's wildly popular franchise. In the summer of 2016, millions of people spilled out into cities and neighborhoods trying to capture digital creatures overlaid on views of their actual neighborhoods, thanks to Niantic's AR technology.
Niantic founder and CEO John Hanke spoke at this year's Game Developers Conference in San Francisco and said his company's vision goes beyond games to a future where AR technology through glasses can be used for everything from buying tickets for mass transit to finding out more information about a building or other structure. With the company's most recent fundraising, its valuation is nearly $4 billion.
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