'The crux of this work is to really ensure that everyone feels seen and valued for their differences,” Annie Jean-Baptiste, head of product inclusion at Google, says.
In Grant’s bestselling book, the Wharton School professor uses data and research to show readers what it takes to bring an original idea to life. He also challenges the belief that you have to take a crazy amount of risk in order to birth a great idea.in 2016. “In fact, many originals hate taking risks.”, “If you look at the data, entrepreneurs who avoid risk by saying, ‘You know what, I’m going to keep my day job before I go all in’ are 33% less likely to fail.
“Product inclusion” includes elements of business, product and diversity, and Jean-Baptiste had worked in all of those areas, she says. But that doesn’t mean the transition was easy“It’s a culmination of a lot of the work that I’ve been lucky enough to do and learn at Google,” she says. “So seeing there was an opportunity and an opening to do that and to build that out, even though it hadn’t been something that was happening before, can sometimes be scary.
about the product launch of Google Assistant. “If you’re thinking about a challenge or product, you need to make sure that you’re intentional about expanding who your users could and should be.”
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