In times of crisis, you have the opportunity to lead and model the way for others.
Sharing what your company is doing during the coronavirus pandemic can increase profits. If you work in the hospitality industry, share on LinkedIn how your company is taking the steps to adhere to government guidelines. Let the people in your network know about the efforts you are taking to make clients or customers safe. This will help people feel more comfortable and motivate them to frequent or patron the business.
While your company may have a public relations department, there is no better public relations than employees being advocates for their company. If you have any doubts about needing permission to share information, check with your manager before posting.Ask your coworkers how their day is going. Avoid making quick judgements or accusations. The coronavirus outbreak has placed a lot of stress on people’s lives. Try not to add to the stress.
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