From scent maceration and golden ambers to bedtime fragrances, here are the biggest perfume trends for 2024.
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“Gourmand” describes a fragrance with sweet or “edible” notes, like vanilla, caramel, honey, and chocolate. Gostieva says that the industry is saturated with such scents, but brands are seeking unconventional ways to capture our attention. Gostieva adds that unique notes such as whipped meringue were everywhere in 2023, but that the coming year will bring even more innovative scents. “Perhaps, it’ll explore notes reminiscent of Chupa Chups, Mont Blanc dessert, and boba tea,” says Gostieva.
Amber, says Gilbert, is a classic perfumery note built around the synergy between labdanum , benzoin , warm vanilla, and often patchouli, a flower that is equal parts earthy and sweet. “Modern amber take this theme and marry it with newer aroma materials that are available to perfumers, often reminiscent of salty skin,” says Gilbert, aka “.” The combination of warm and salty notes takes the concept of “your skin but better” and amplifies it into a statement fragrance, says Gilbert.
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