Starbucks workers say the company doesn’t live up to its progressive promises and is trying to stop them from organizing. onesarahjones reports
Photo: Waldo Swiegers/Bloomberg via Getty Images When Gianna Reeve first began working for Starbucks in Buffalo, New York, she came in “wearing rose-colored glasses.” The chain made big promises, after all. “At first I wanted to buy what they’re selling because they have such a great message of having racial justice, climate justice, having a very-pro LGBT space,” she explained.
In a typical bit of union-busting rhetoric, the company has told workers that they don’t need a union because it would supposedly interfere with their affairs. “Every success we have ever achieved has been in direct partnership with one another — without an outside party between us,” Rossann Williams, the president of Starbucks U.S. retail, told workers in a letter. Behind the scenes though, Murray and Fox say the company has resorted to heavier-handed tactics.
Richard Bensinger, left, who is advising unionization efforts, along with baristas Casey Moore, right, Brian Murray, second from left, and Jaz Brisack, second from right. Photo: Carolyn Thompson/AP/Shutterstock That siege might have unintended consequences for Starbucks management. At a voluntary event for Buffalo-area partners , CEO Howard Schultz controversially used a Holocaust analogy to discourage votes for a union.
A Starbucks spokesperson said it was not the first time Schultz has shared this particular story, and provided more of Schultz’s remarks in an email to Intelligencer. “I don’t expect you in one hour, if you have come in here with a degree of cynicism or lack of trust to walk out of here in saying everything you told me I now believe. But I will ask you to think about what I said, to process it and understand that these words I’m sharing with you are deeply personal,” Schultz said.
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