Abarth Uses Facial Recognition Tech To Analyze Emotions Of Drivers And Passengers | Carscoops carscoops
“The constellation of biometric equipment that we used allowed us to accurately detect an array of emotions that were experienced when driver’s and passenger’s get into an Abarth, while detecting the most prominent emotion during the respective driving activities,” Dr. Dale Esliger from Loughborough University said.
“We always knew anecdotally that the levels of joy our cars bring to the driver and passengers, but now we have some preliminary data from one of the world’s leading sport universities to back that up,” UK managing director of Fiat and Abarth, Greg Taylor, added. “Our products are not only designed to excite drivers on the road, but they’re also perfect track day cars too.”
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