Excellent session last week on the fundraising landscape for women founders during COVID-19, featuring Leah Solivan (labunleashed), Ed Zimmerman (EdGrapeNutZimm), Taryn Anderson (AndersenTaryn), Anna Falth (AFalth) & our CEO Kate Brodock (just_kate)!
TweetShareShare The last several weeks have changed the startup and investing world drastically. One of the most prominent issues for founders who were either in the fundraising process or have fundraising on their roadmap for 2020 is how access to investors and capital – amount and type – will look in the next 12 months with a projected recession and at short-term shelter-in-place around the world.
For people whose networks do NOT extend to the venture capital world, that is a disadvantage. Given the lack of diversity in the venture capital industry, this further disadvantages underrepresented founders. We need to find ways to overcome that problem— while investors initially focused on shoring up their own existing portfolio companies, it’s time to get back to business. Investors are paid to deploy capital into new investors.
On the other hand, sectors such as Health Tech, EdTech, FinTech, Gaming, or Entertainment have become star players during this period, without forgetting applications where data collection is so important and has increased by 250% week. Also, there’s a potential that your customer base and their behaviors could shift rapidly during this time, which means your product-market fit is going to change. Do you have the right team on now to do that? Will they meet those customer needs?
All of these factors should inform what you’re willing to close on and the speed and certainty of close is going to be really important. References to what market was in valuation six months ago become much less relevant.Moving forward: Capital and investor landscape Pre-Covid, in the US and elsewhere in the world, it was often communicated in the startup space that VC is one of the only routes available for founders to grow their companies. Women 2.
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