Social shopping platform Threads Styling is venturing into the beauty space as its high-end clientele continues to spend.
LONDON —
“Beauty has been a natural extension of purchases made across fashion, jewelry and home. For example, clients in London who usually pick up their favorite face lotion in Paris couldn’t make that trip during lockdown, so they turned to their Threads stylist,” said the platform’s founder and chief executive officer Sophie Hill.
Other popular brands on Threads include La Mer, La Prairie, Dr. Barbara Sturm, Augustinus Bader and Sisley, as well as makeup such as Hourglass, Chantecaille and Tom Ford.
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