Alberta Ferretti Resort 2024 collection, runway looks, beauty, models, and reviews.
Alberta Ferretti held her resort show at Castel Sismondo, a 15th century fortress in Rimini, a popular seaside resort on the Adriatic sea in the Emilia-Romagna region in Northern Italy. The area was recently hit by floodings so severe they left thousands homeless, heavily damaging its infrastructure. “It was the worst possible test to our resilience,” said Ferretti, who after much rumination went for ‘the show must go on’ option, keeping it on schedule.
Rimini was also Federico Fellini’s hometown; a museum dedicated to the Maestro of Italian cinema is housed within the castle. The languid, dreamy atmosphere of thewas captured in his visionary movies, transposed in a magic, visually enthralling narration.
In the vast piazza that opens in front of the castle, models paraded on catwalks perched over thin pools of water, reflecting the fortress’s walls where black-and-white scenes of Fellini’s movies were projected. It made for a captivating sight. Composer Nino Rota’s famous soundtrack from the 1963 filmTo counterbalance the rather imposing background, Ferretti gave the collection a dramatic, theatrical rhythm, playing on lightness opposed to structure, delicacy contrasted by character.
While her collections of late have been focused on daywear, here Ferretti didn’t indulge her “pragmatic dreamer” side as much. Instead, she set her whimsical spirit free, infusing more prosaic propositions—pantsuits, blousons, or separates —with a dash of caprice and eccentricity. Perhaps she was channeling the powerful Fellini’sPeople from Romagna are known for their generosity and big heart; born and raised here, Ferretti shares the same disposition.
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