American-made cheese can still be called 'gruyère,' a court ruled, and cheese makers in France and Switzerland aren't happy
The term"gruyère" can be used for cheeses produced outside of the Gruyère region of Switzerland, a US appeals courtIt's a victory for dairy groups in the US, but cheese-makers in Switzerland and France aren't happy.in Fribourg, Switzerland, where it originated.
The 4th US Circuit Court of Appeals in Richmond, Virginia, concluded that"gruyère" is a common label for cheese sold in the US and can't be restricted to cheese from a specific region. It upheld an earlier ruling by the US Patent and Trademark Office. "Cheese – regardless of its location of production – has been labeled and sold as gruyère in America for decades," the court said in its."Cheese consumers in the United States understand 'gruyère' to refer to a type of cheese, which renders the term generic."
Dairy groups from France and Switzerland — the Swiss Interprofession du Gruyère and the French Syndicat Interprofessionel du Gruyère — say they're"disappointed" to have lost their bid to restrict the name to cheeses from the region of Gruyère. "We believe that the actual situation in the US market is different from what the Court of Appeal described," the groups' attorney Richard LehvKrysta Harden, president of the US Dairy Export Council, called the ruling an"
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