After considering postponing or filming a play, a Philadelphia theater company resorted to transforming its stage play into a radio drama amid extended coronavirus lockdowns.
The performing arts industry — an industry worth tens of billions of dollars — has been hit harder than almost any other part of the economy. Its very business model requires what the lockdowns have been designed to prevent: live audience events, where people are packed into enclosed spaces, like theaters and concert halls and opera houses. It will be some time before people can gather in that way again.
Most performing arts organizations operate on tight margins at the best of times. And live arts performances are usually quite speculative endeavors, financially. So the business shutdowns necessitated by the response to the spread of coronavirus have put these kinds of companies under particular strain.
Still, as in other industries, performing arts companies are adjusting and innovating in a bid to make it through. Today we look at one company, the Wilma Theater, to see how it's responding to this existential threat. And how its story reflects the struggles of performing arts organizations all across the country.
Deutschland Neuesten Nachrichten, Deutschland Schlagzeilen
Similar News:Sie können auch ähnliche Nachrichten wie diese lesen, die wir aus anderen Nachrichtenquellen gesammelt haben.
Having Pivoted at the Start of COVID-19, Distilleries Are Now Drowning in Hand SanitizerHaving pivoted at the start of COVID-19, distilleries are now drowning in hand sanitizer
Weiterlesen »
How This Founder’s Mid-Pandemic Pivot Is Helping Young Black And Latinx Workers Face An Uncertain FutureMentor Spaces CEO and founder Chris Motley pivoted his company mid-pandemic to create a mentorship space for young professionals of color by Immelty
Weiterlesen »
Sotheby’s Sales Fall 25% But Millennial Bidders Soften the BlowThe auction house pivoted to online sales during the pandemic and targeted buyers in their 30s instead of Baby Boomers
Weiterlesen »
The Scotch Whisky Industry Is Slowly Embracing TransparencyA new initiative from the Bruichladdich distillery may be an indicator for how the entire Scotch whisky industry approaches transparency.
Weiterlesen »
5 Simple Strategies To Manage Your Money Like A MillionaireIf you have no idea where your money goes or why you feel scared, unsure, or frustrated with your finances, check out these strategies for managing your money like a millionaire.
Weiterlesen »
5 Pivots Ecommerce Marketers Are Making Due To COVIDCOVID-19 sent shock waves through most retail and ecommerce based businesses, which required some big pivots by marketers. Just how drastic were these changes? New research from CommerceNext highlights five of the most notable pivots.
Weiterlesen »