Ancestry's DNA test has traced the family histories of more than 15 million people. Now the genealogy giant wants to map out your health history.
Why Ancestry's working with doctors
"For a long time, I think the company was very focused on how do we make sure that anything that we're doing is truly actionable for consumers," GeorgiadisShe said that right now, consumer genetic health testing is report-driven. Once a person gets the report, it's often unclear what to do with the information.
To see where Ancestry could be different, Georgiadis hosted a barbecue in the backyard of her Palo Alto home early on in her tenure as CEO, inviting doctors from various medical specialties. The doctors filled her in about the concerns they had about consumer genetics tests and told her what they'd like to see instead.
It also meant AncestryHealth would have to provide a clinical-grade test that could be used by doctors. Here's what Ancestry's health reports will look like.To order an AncestryHealth test, Ancestry will link consumers up with a doctor via the company. Next, the user will fill in information about their family health history that users can bring to their doctor.
Deutschland Neuesten Nachrichten, Deutschland Schlagzeilen
Similar News:Sie können auch ähnliche Nachrichten wie diese lesen, die wir aus anderen Nachrichtenquellen gesammelt haben.
When Diversity In Tech Goes Beyond A Tickbox, Lessons From A CEOCerys Johnson, CEO of retail tech firm REPL shares her insights in how she has successfully created an inclusive culture in the tech sector
Weiterlesen »
Family ends search for missing CEO after a body is foundThe family of a missing Utah tech executive has called off a search for her after police reported that a body was found inside a parked car in the San Francisco Bay Area. Police in San Jose said the body was discovered Saturday in an area where Erin Valenti&39;s family had been searching. "While
Weiterlesen »
Volkswagen CEO says electric car shift won't hurt margins: paperVolkswagen does not expect the shift in production toward electric cars aimed at...
Weiterlesen »
Founder of Britain's Superdry becomes permanent CEOJulian Dunkerton, the founder of British fashion group Superdry , has become the...
Weiterlesen »
RJ Watches CEO Marco Tedeschi credits his success to passion and luck - Business InsiderThe millennial CEO at the head of one of the most controversial luxury watch brands in the world credits his success to two key factors: passion and luck
Weiterlesen »
Stack Overflow CEO Prashanth Chandrasekar explains enterprise push - Business InsiderStack Overflow announced Prashanth Chandrasekar from Rackspace as its new CEO in September. Its cofounder Joel Spolsky stepped down as CEO in March.
Weiterlesen »