Andre Harrell, 'The Director of Cool of Our Culture,' Remembered by 300's Kevin Liles iamAndreHarrell
, cofounder and CEO of 300 Entertainment was close with Harrell for more than three decades. Harrell was a mentor and a role model to him — both began their careers as rappers — and although they never actually worked at the same company, they were allies professionally, throughout Liles’ years at Def Jam, Warner Music, as an artist manager and now at 300, but more importantly as friends and mutual fans. “He was a few years older and achieved a lot of things before me,” Liles says.
One of his greatest gifts was writing the script: Who, what, how it is, and just as importantly, what it’s not. Don’t put yourself in positions where you can’t be who and what you are. “No no no, Kev, no, that just don’t work.” Then, when it did work, “Oh my goodness! Did you see how he walked into the room?”
During the Obama campaign we created a crew we called the Super Friends — Dre, Puff, Russell, Jay[-Z], Mary J. Blige, Beyonce, me and a whole slew of others.
These times are extra hard for everybody, but Dre always said, “However the times are, we’ve got to find a way!” And in that, I find inspiration and love and guidance.
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