Anthem Sports & Entertainment has named former longtime Viacom exec Frank Tanki General Manager of TV properties AXS TV and HDNNET Movies
Tanki has been working with Anthem for several months on growth plans and direction for the two channels, which focus, respectively, on music and film. Now he’ll oversee business strategy and day-to-day operations including programming, sales, creative, marketing, communications, research and HR. He’ll work with AXS TV’s existing MVPD partners as well as looking to expand distribution.
“Anthem has spent the last several months investing in research, content and the market opportunities for these two channels. Having Frank step in to lead the evolution of AXS TV and HDNET Movies is a significant addition to our executive team,” CEO Len Asper said, citing Tanki’s track record at Nickelodeon, CMT, Spike and Turner and expertise in distribution, branding and digital media.
“This is an incredible opportunity to help lead AXS TV and HDNET Movies forward into the future,” said Tanki. In a decade at Viacom, Tanki was GM of TV Land and CMT and executive vice president, Brand Marketing and Creative, at Spike TV. At Nickelodeon, he oversaw the planning and marketing of global hits
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