'We hope to be a ripple in the pond that creates a much larger change.'
WWDC 2020 was jam-packed with announcements from Apple, but some of the heavily-rumored products didn't make the cut.Apple announced an ambitious pledge Tuesday -- unveiling a plan to make all the company's supply chains and products entirely carbon neutral by 2030.
"With our commitment to carbon neutrality, we hope to be a ripple in the pond that creates a much larger change," Cook said.In this June 22, 2020, file photo, customers wait in a queue at an Apple store in New York.The commitment means that every Apple device sold by 2030 will have a net zero climate impact, according to Apple.
Jackson, an Obama-era administrator of the Environmental Protection Agency, said that Apple"already runs on 100% renewable energy worldwide" at every store and every office, adding,"we wanted our suppliers to do the exact same thing." The company noted that all iPhone, iPad, Mac and Apple Watch devices released in the past year are made with recycled content, and that its latest recycling innovation can better recover key materials such as rare earth magnets from old iPhones.
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