Apple says Apple Care and ads will take the biggest hits this coming quarter - Business Insider

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Apple says Apple Care and ads will take the biggest hits this coming quarter - Business Insider
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Apple says Apple Care and ads will take the biggest hits this coming quarter

Apple expects that Apple Care and its ad business will take a hit during its next quarter.

Maestri said "the overall economic weakness and the uncertainty on when businesses will reopen" would be the culprit for any underperformance. "One of them is AppleCare," Maestri said. "AppleCare is essentially comprised of our product repair business and the warranty agreements that we signed with our customers when they purchase our devices.

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