AT&T Boss John Stankey “Couldn’t Be More Pleased” With HBO Max Progress, Nods To “Mulan” Release Strategy

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AT&T Boss John Stankey “Couldn’t Be More Pleased” With HBO Max Progress, Nods To “Mulan” Release Strategy
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AT&T CEO John Stankey says he “couldn’t be more pleased” with the progress of HBO Max since it launched in May. Appearing online Tuesday at the annual Goldman Sachs Communacop…

/AT&T had to run. I think in the context of where we started this, we’ve done incredibly well.”

Stankey asserted the value of those incremental additions in the overall HBO revenue picture. “HBO had been stagnated at a customer count, the only time it went up a little bit was when a new season ofRetaining the existing base for HBO while broadening out to attract new customers willing to pay $15 a month was “not a trivial shift for this management team,” Stankey said. “They deserve a lot of credit for getting this done.

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