Balmain's 1945 Soft Bag is a Reimagined Classic Worth the Splurge

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Balmain's 1945 Soft Bag is a Reimagined Classic Worth the Splurge
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  • 📰 marieclaire
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Worth It: Balmain's 1945 Soft Bag

a breakdown of the new pieces we adore. If it's featured here, consider this our permission to splurge on it. Read on for the product you don’t want to live without.

In 2011, at the young age of 25, Olivier Rousteing became the Creative Director of Balmain's French fashion house, amassing a"Balmain Army" of supporters along the way; Beyoncé, Gigi, and Kim are a few. But backers of Rousteing and the brand are not just devotees of his power blazers, bold body con dresses, and second-skin leather pants.

While carefully referencing the house's storied fashion archive, Rousteing also set out to reinvent couture's historical exclusivity—his tailoring becomes sultry with open backs and short hemlines, while conservative fabrics like tweed turn edgy with hardware and neon color schemes. His modern interpretations don't stop at clothes.

The Balmain 1945 soft is available in synthetic leather, monogram velvet, monogram shearling, and pearl embroideries, in small and medium sizes.

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