'Barbenheimer' is coming to a movie theater near you.
Heading into the weekend,"Barbie" is expected to capture at least $90 million in domestic ticket sales, with some box office analysts projecting the film could tally upwards of $140 million. Meanwhile,"Oppenheimer" appears destined to snare between $40 million and $60 million.
Some 40,000 AMC Theatre loyalty program members have purchased tickets to see Barbie and Oppenheimer on the same day and the National Association of Theatre owners project that more than 200,000 moviegoers will attend same-day viewings of the two films. Audiences got their first taste of Gerwig's take on the iconic Barbie doll back in December with a minute-long teaser trailer that spoofed Stanley Kubrick's"2001: A Space Odyssey." This would not be your typical Barbie movie.
Nolan's films are known for their complex storytelling, bombastic sound and imagery designed for the biggest screens. "Oppenheimer" will get a boost from premium format ticket sales, as audiences opt to watch the film on the biggest screen possible. Nolan's flick is expected to control around 70% of all premium showings, which includes screens like
For"Barbie," general average ticket price is slightly lower, at around $12, as the film will play in fewer premium auditoriums over the weekend.
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