Beatrice Dixon, Co-Founder and CEO of The Honey Pot Company shares how being strategic, intentional, and integral has shaped her business.
: It’s been an interesting and unique season – trying to manage my personal emotions, the team's relentless work, and their emotions while upholding my day-to-day as a leader. Generally, I’m feeling grateful for this opportunity to learn, grow and reflect while continuing to find my calm.That’s a great question.
It wasn’t a failure. It was a misstep. And that is not only okay but is quite literally the most human thing a brand could do. One of our principal goals at this moment in time is to continue to humanize our brand. That is our promise.It is unfortunate how quick people were to scrutinize The Honey Pot after accusing you of selling the company.
We don’t run our business on a day-to-day basis focused on selling - that will happen. Still, we are focused on strategically growing our business and continuing to disrupt and lead every single day. That focus, that leadership is what we are obsessed with.People often talk about ‘doing it for the culture.
More and more companies like The Honey Pot deserve to achieve scale while being Black-owned and Black-Founded because that shows the strategics, investors, venture capital, and private equity funds that they can put their money to work in our communities. That there will inevitably be a return and that the needs are exponential.
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