Beauty's Muted Response to the Hamas Terror Attack

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Beauty's Muted Response to the Hamas Terror Attack
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Most large beauty companies have not publicly commented about the attacks and their aftermath.

— and overall fashion — industry have remained largely silent in support of the victims on both sides of the conflict.’s largest manufacturers, including L’Oréal, Procter & Gamble, Unilever, The Estée Lauder Cos., Kering and LVMH Moët Hennessy Louis Vuitton had yet to issue any public statements condemning the attacks. All declined to comment or could not be reached for this story.

“I have always been proud that the beauty industry has been at the forefront of social justice and activism. As a human being, I’m disappointed by the overwhelming silence about the terrorist attacks and I hope the beauty industry will speak up,” said Natasha Cornstein, chief executive officer of Blushington.

Industry analysts who spoke not for attribution noted that the complicated politicization of the current crisis has deterred companies from weighing in, noting the difficulty in speaking out against the violence whilst also maintaining support for innocent Israelis and Palestinians.

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