The ads are inspired by the Biden campaign's weekly 'Shop Talk' roundtable series, in which Black men participate in discussions about the challenges and issues impacting Black men in America.
The Democratic nominee for president is targeting what his campaign calls 12"critical states," which include Georgia, for a multi-million dollar digital and broadcast advertising push. The campaign says this week's ad buy will mark the second straight week that they plan on spending over $65 million in an effort to court voters nationally.
The ads are inspired by the Biden campaign's weekly"Shop Talk" roundtable series, in which Black men participate in discussions about the challenges and issues impacting Black men in America. According to Pew Research, only 54% of eligible Black men voted in 2016 compared to 64% of eligible white men.
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