.Blackpink and SelenaGomez Drop Sugary New Song and Video, Ice Cream (Watch)
for a new song and video called “Ice Cream,” the second single from the quartet’s debut album, set for release via YG Entertainment/Interscope Records on October 2The song was penned by a lineup of songwriters that includes Gomez as well as fellow pop icon Ariana Grande, plus Victoria Monét, Teddy, Tommy Brown, Steven Franks, Bekuh BOOM, and 24.
“Ice Cream” arrives as the follow-up to Blackpink’s single “How You Like That,” which was recently nominated for Song of Summer at the 2020 MTV Video Music Awards. “How You Like That” became the fastest video in YouTube history to cross 10 million likes and smashed the record for most views within the first 24 hours.
As a measure of overnight popularity, the number of YouTube views in the first 24 hours of release has become a key data point for bragging rights and promotion. Last September, YouTube changed its methodology for YouTube Music Charts to no longer count paid advertising views in 24-hour tallies — an effort to best reflect authentic fan engagement. As reported previously, Blackpink’s “Kill This Love” had been promoted via YouTube ads.
Blackpink is managed by South Korea’s YG Entertainment, which is also the entertainment company behind K-pop boy band Big Bang and other artists. Among other appearances, the massively popular South Korean girl group were featured artists at the 2019 Coachella music fest.
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