Bob Iger's stunning return as CEO of Disney jolted Hollywood, but won't solve the very long list of challenges facing Disney's various operations amid a deepening economic slowdown. Can the sequel measure up to the original Bob Iger show?
Company creatives can’t wait for Iger to reorganize Chapek’s controversial reorganization, which put all programming green-light decisions under one centralized unit headed by long-time Chapek lieutenant Kareem Daniel.
Like all its competitors with legacy film, broadcast and cable operations, Disney is milking the still substantial revenues of those divisions as long as possible while pushing as much content as possible to its streaming operations to build market share and customer loyalty. Chapek promised to cut losses in coming quarters, and get to break even by 2024, which the company has long said would be its break-even year on streaming.
Chapek did, part of what made him a seemingly promising candidate. But that combination of skills and experience across the entire vast face of Disney may be nearly impossible to find among the other 8 billion humans on the planet besides Iger.Iger’s $71 billion acquisition of Fox in 2019 was supposed to give Disney the heft to compete with Apple, Amazon, Netflix and everyone else in the streaming era.
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