Illumination and Universal's Nintendo adaptation started off Wednesday with an estimated $26 million, according to early models.
'The Super Mario Bros. Movie' Review: Zippy Animated Version Breathes New Life Into Beloved Video Gamehas every chance of becoming the first blockbuster of 2023, if tracking is any indication. Not only is the PG-rated pic whipping up interest among families, it is appealing to the generations of adults who grew up playing Nintendo’s wildly popular Mario games .
The movie is opening Wednesday in order to take advantage of spring holidays. It is also unfurling in 70 markets overseas and opened to an impressive $8 million on Wednesday in select Asia-Pacific territories, including a robust $5 million in China. The animated comedic adventure story follows Brooklyn plumbers and brothers Mario and Luigi as they are transported to the magical Mushroom Kingdom world and separated. The movie’s voice cast also includes Keegan-Michael Key, Anya Taylor-Joy, Jack Black, Seth Rogen, Fred Armisen, Kevin Michael Richardson and Sebastian Maniscalco. Charles Martinet, who has voiced the characters of Mario and Luigi in the Super Mario games for more than three decades, also makes a special voice appearance.
The film is directed by Aaron Horvath and Michael Jelenic from a screenplay by Matthew Fogel. It is co-financed by Universal, parent company of Chris Meledandri’s Illumination, and Nintendo.
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