Justin Boggs is a writer for the E.W. Scripps company. Justin covers anything from politics to sports and entertainment.
There are 82 games in a team's NBA season, but keeping fans' attention for every contest has been a growing challenge for the league. Making matters worse, teams have adopted"load management" practices to rest star players periodically during the season.
Starting Friday, each team will play four games that count toward their regular season and in-season tournament standings. Eight of the 30 teams will then advance to a single elimination tournament. SEE MORE: Team stream: Welcome to the new era of sports television "It is a concept we took from international sports, and our international players know the concept well," NBA Commissioner Adam Silver said on"NBA on TNT.""There has been a tradition to win a championship, in our case, the Larry O'Brien Trophy, there is a long history of other competitions. College does it here, Thanksgiving tournaments."
"There is a recognition of the players that we need to keep interest among our fans," Silver said."We have a long regular season. We're competing against the NFL, college football, all these other interests people are following. So let's create some interest in our league."
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