A very ambitious upgrade for Canva.
Canva's new features
are designed to advance its aim to be an"all-in-one visual communication platform" for its 125 million monthly users and counting. First up, is a suite of brand management features called Brand Hub within the existing Visual Worksuite. This includes the ability to create and share a Brand Kit containing logos, colours, fonts, icons, imagery, graphics, and brand guidelines that everyone in a brand's team can access. Team admins can even enforce 'Brand Controls' by limiting the fonts and codes available to other team members to avoid people having to check hex codes and to prevent the wrong assets from being used,
There's also a Brand Templates tool designed to help save time on repetitive tasks, allowing teams to create more content while staying on brand. Meanwhile, Brand Folders for specific events, campaigns, teams or projects aim to help teams keep branding organised and accessible.Canva's 10th-anniversary update also includes a bunch of AI-driven tools that aim to speed up design processes. These include Magic Design, Magic Edit and Magic Eraser .
Canva CEO Melanie Perkins said: “As technology continues to advance, we are reimagining the design process by making it even easier to take what is in your head, get it onto a page, and out into the world, faster than ever before.”
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