Roku Inc. is introducing its own line of televisions as the streaming company looks to showcase what can be done with its technology.
Roku Inc. is introducing its own line of televisions as the streaming company looks to showcase what can be done with its technology and make its ecosystem more tightly linked.
The... Roku Inc. is introducing its own line of televisions as the streaming company looks to showcase what can be done with its technology and make its ecosystem more tightly linked. The TVs are the first to be both made and designed by Roku, which the company said in a release is meant to enhance affordability and the streaming experience. The company is also unveiling a new OLED TV reference design for its partners.Roku already licenses its streaming technology to TV manufacturers, but by making its own TVs, the company can also show those manufacturers what can be done with Roku’s technology.
“These Roku-branded TVs will not only complement the current lineup of partner-branded Roku TV models, but also allow us to enable future smart-TV innovations,” President Mustafa Ozgen said in a release.
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