Citroen Unveils New Logo Inspired From Its Past, Teases New Concept | Carscoops

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Citroen Unveils New Logo Inspired From Its Past, Teases New Concept | Carscoops
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Citroen Unveils New Logo Inspired From Its Past, Teases New Concept | Carscoops carscoops

Citroen revealed its new brand identity and logo which is a reinterpretation of the 1919 original. The oval with the double chevron emblem will debut in a new concept before the end of the month, before finding its way into future production models starting from mid-2023. Interestingly, this is not the first time we see it, as it debuted in the side graphics of theThis is the tenth logo revision in Citroen’s 103-year history, and the third in the last 13 years.

in 1919, inspired by his metalworking company that produced chevron-shaped “herringbone” gear systems. The new logo is combined with a fresh and simplified color palette plus a modern font for the Citroen lettering.In one of the different variations, the logo is painted in “Monte Carlo Blue”, which will also make a comeback as an exterior shade for future Citroen models.

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