The call came after a study that found chemical hair straightening products are associated with increased uterine cancer risk.
, has launched a petition calling on major retailers including Target, Giant, Food Lion and ShopRite to remove and audit any potentially toxic hair products in their assortment.
“We’re going to the retailers because they have a responsibility for the products they’re selling to people,” said Jade Magnus Ogunnaike. ““Especially corporations like Target, who do huge Black History Month and HBCU activations — this is a space where they can really put their money where their mouth is. It’s not about marketing to Black people, it’s about selling products that are safe to Black people.
Ogunnaike also cited a 2019 National Institute of Environmental Health Sciences study that used data from 47,000 women and found those who regularly used chemical hair straighteners and permanent hair dyes were 9 percent more likely to develop breast cancer than participants who did not. “If you’re working in a place where you’re unable to wear your hair the way it grows out of your head, and use relaxers as a cost-effective way to keep your hair ‘presentable’ so that you don’t get fired, you’re putting yourself at an increased risk of developing uterine cancer,” said Ogunnaike. “That’s another complicated intersection in this conversation, is that Black women are not able to win either way.
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