De Beers Sightholders Vow to Go Green in Step With Miners, Jewelers

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De Beers Sightholders Vow to Go Green in Step With Miners, Jewelers
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The middlemen that purchase and transform rough diamonds into polished ones have decided to take a sustainable stand.

LONDON — With the front and back ends of the diamond pipeline looking to go greener, it was only a matter of time before the middlemen, the companies that purchase and transform rough diamonds into polished ones, decided to take a sustainable stand, too.

D Navinchandra Gems; Dianco; Diamant Impex; Diarush; HVK International; Hari Darshan; H Dipak and Co; Yaelstar, and StarRays made their pledge during an online meeting organized by the independent adviser and consultant Gemdax, which works on behalf of the sightholders and represents them to De Beers.

In an interview, Anish Aggarwal, a partner and cofounder of Gemdax, said these efforts around sustainability are important for a number of reasons. As with food, fashion and luxury goods, a product’s origins and a producer’s ethical practices are becoming increasingly important for the consumer.“The consumer is changing,” he said. “They don’t care just about what the product is, they care about the journey the product took.

The report, called Chanel Mission 1.5, looks at how the luxury giant has been tackling climate change in line with the targets of the 2015 Paris Climate Agreement.

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