Democratic state party groups in traditional and emerging swing states are seeing a huge cash influx from donors looking to beat Trump
Once ignored, underfunded and often written off, Democratic state party organizations are harvesting record-setting cash heading into the 2020 election, reasserting their roles inside the Democratic infrastructure after suffering for years in competition with super PACs and campaigns.
"A lot of donors are looking for the ‘Moneyball’ opportunity, where a dollar has the greatest possible impact,” said Ben Wikler, the Wisconsin Democratic Party chairman, citing Michael Lewis’ book about the Oakland Athletics’ pioneering data-driven approach to baseball, a style that state parties are now trying to mimic with their own pitches to top donors. “State parties may not seem sexy, but when you dig into the numbers, then they have tremendous math appeal.
“For a long time, state parties were ignored during Obama’s presidency and they were incredibly weak,” said former Vermont Gov. Howard Dean, who chaired the DNC from 2005 to 2009, and described the shift of focus from the DNC and state parties to Organizing for America, the Obama campaign apparatus. “Now, they’re not [weak], which is a combination of increased competency among state parties and a donor base that’s outraged by Trump.
“They came out of the primary probably with the smallest footprint of any modern-day presidential nominee,” said Ken Martin, the Minnesota Democratic-Farmer-Labor Party chairman and president of the Association of State Democratic Committees. “In terms of the size and scope of the campaign, it was a very small effort, as you know. In some ways, the Biden campaign really needed to lean into the DNC and into state parties, because they needed infrastructure, and they needed it fast.
Some of those early pitches came from Kimberly Reynolds, who served as the North Carolina Democratic Party executive director from 2015 to early 2019. Over the phone and in conference rooms in Washington, D.C., Reynolds sold donors on her party’s efforts to “Break the Majority” — ending the North Carolina GOP’s legislative supermajority in the legislature and educating donors on the state party’s role in bench-building and field operations.
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