Fans had been calling for Disney to reimagine Splash Mountain, based on 'Song of the South.' Thursday, Disney announced a new theme.
Disney is changing the story of its Splash Mountain flume ride. Out: the controversial 1946 movie “Song of the South,” which the company refuses to even show because of content that has been decried as racist.“The new concept is inclusive – one that all of our guests can connect with and be inspired by, and it speaks to the diversity of the millions of people who visit our parks each year,” Disneyland Resort public relations director Michael Ramirez said in a blog post.
— Disney Parks June 25, 2020 Fans started a campaign this month to ask Disney to rethink the ride on both social media and through Change.org petitions. The overwhelming preference was to switch it to a story based on “The Princess and the Frog.” “I’ve felt as long as I’ve been CEO that ‘Song of the South’ — even with a disclaimer — was just not appropriate in today’s world,” former chief executive Bob Iger, now executive chairman, told shareholders at a meeting in March.Reaction to the announcement on social media was met with celebration, anger and at least one vow to never return to the parks.
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