Disney announced Friday that all of its films slated for release by the end of the year will be exclusively screened in cinemas first, bringing relief to theaters anxious to reconnect with audiences after the coronavirus pandemic devastated their industry
The animated film "Encanto" will be released on the big screen on November 24 and will not appear on Disney's on-demand video platform until December 24, the company said in a statement.
The decision was eagerly awaited by traditional cinemas after the entertainment giant recently chose to release a series of big productions such as "Black Widow", "Jungle Cruise" and "Cruella" on its Disney+ platform, diverting part of their revenue. Two years ago, Disney was producing content for both theaters and television channels, but it now has direct access to its audience via streaming, a trend accelerated by the pandemic.
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