Does Kim Kardashian Deserve Credit for Fashion’s Current Shapewear Craze?

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Does Kim Kardashian Deserve Credit for Fashion’s Current Shapewear Craze?
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On November 7, Kim Kardashian will receive CFDA’s first-ever Innovation Award for her shapewear brand SKIMS.

Kim Kardashian in Rick Owens at the 2018 CFDA Fashion AwardsJohn Shearer/Getty Images

Kardashian has modeled herself into the ultimate influencer of her generation. Whether she’s wearing Marilyn Monroe’s “Happy Birthday, Mr. President” number at this year’s Met Gala, or going in costume as the, her fashion choices are exhaustively discussed and, more often than not, replicated. Over the last couple of seasons, but especially at the spring 2023 collections, shapewear styles took over the runways, with designers across a wide spectrum of brands reworking the definition of “bodycon.

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