'Penny shoppers' are finding hidden $0.01 deals at Dollar General — and it's a sign of a larger problem for the discount chain
These shoppers have found a silver lining in the disorganization at Dollar General's stores: If you look carefully through the piles of merchandise, you can spot items marked down to $0.01 each.
The products aren't a purposeful promotion, and their price tags don't indicate that they've been marked down. Instead, they're items that Dollar General intends to pull off the shelves and either dispose of them or return them to one of its warehouses.Dollar General declined to comment for this story.to pull the discontinued inventory, and the company doesn't let the ones on duty know what needs to be taken off the shelves, employees told Insider.
But eagle-eyed customers find them. And shoppers dedicated to the art of sifting through the merchandise have developed a playbook for finding the best penny items. On the Facebook group, experienced penny shoppers tell newbies to go to stores on Tuesday mornings. This, they say, is when items are discounted to $0.01 in Dollar General's inventory system.
Another tip:"Don't ask employees about penny items," lest they pull them from the shelves, one TikTok video tells penny shoppers."Know that it's policy that they sell it to you if you find it," the video says.
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