Highly anticipated Downton Abbey: A New Era made $1.050 million in Thursday previews that began at 7 p.m. at more than 3,800 theaters. It is Focus Features’ widest ever U.S. release and one that co…
, it’s grossed over $30 million internationally. It premiered in the U.K. and Ireland April 29, launching into the top spot across 746 locations Related StoryThis is the second cinematic outing of the phenomenon that aired for six seasons Stateside on PBS and reunites the full cast. Some set off on a grand journey to the South of France to uncover the mystery of the Dowager Countess’ newly inherited villa, others remain at the Yorkshire estate and help shoot a film.
-Words With Friends: the mobile game reaches an engaged female audience that spends 10-plus hours a week playing. Downton Abbey “reskinned” the app featuring the Dowager Countess and other favorites, including an opening day “Word of the Day” takeover and a social media blitz. -Focus started showing the film early, hitting 40 markets and over 100 screens in conjunction with the film’s U.K. launch through U.S. opening.
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