The “Hotline Bling” rapper will hold a majority stake.
that celebrity partnerships can drive brand recognition, but may not do much to bump up value for shareholders.“The idea of being able to build something special in an industry that is ever growing has been inspiring. More Life and More Blessing,” said Drake in aThe who’s who of celebrities working with Canopy include Snoop Dogg and his best friend Martha Stewart, along with actor Seth Rogan.
a C$1.3 billion loss in the quarter ending June 30. Both U.S.- and Canada-based marijuana companies are struggling in 2019, with share prices tumbling and mergers scrapped.
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