Envelope 1976 Is an Oslo Brand That Anyone Interested in Design and Sustainability Should Know About

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Envelope 1976 Is an Oslo Brand That Anyone Interested in Design and Sustainability Should Know About
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For this Norwegian brand, a slow, steady pace is a winning formula.

Party clothes for a post-lockdown life have been the talk of fashion, but what appears freshest to my eye—and seems more in tune with current events—is a cleaned-up and pared-down look that whispers rather than shouts. That’s just what the emerging Oslo labelPhoto: Ole Martin Halvorsen / Courtesy of Envelope 1976

The brand was cofounded with a focus on responsible fashion by creative director Celine Aagaard, an editor, stylist, and sometime influencer, and Pia Nordskaug, CEO of, Envelope 1976’s parent company. The label is an extension of Aagaard’s own unerring, minimal style. This gives the collection context and a point of view. “I’m 100% in everything I do,” said Aagaard via phone, “but I don’t want to focus on myself.

The brand’s current drop, developed during lockdown, is a sort of love letter to Oslo, particularly its architecture and way of life, which is close to nature. Made from natural and biodegradable materials, the clothes are designed to be wardrobe workhorses, combining form and function. A hand-knit sweater has sleeves that button on and off, and Aagaard is increasingly focused on genderless designs.

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