The rest of the world knows how dominant the U.S. has been in track and field for decades. But can Eugene win over the rest of the U.S.? GregBishopSI from the world championships
Synonymous With Track and Field, Eugene Is an Obvious—Yet Unlikely—First U.S. Host of the World Championships
Follow the GPS, please, because this particular rock is not beautiful in the traditional sense, not sculpted, not striking, not towering. In other words, it’s not easily found. But it does come up on Google Maps, which speaks to its significance, both historically and this week. Watch out for the dude pedaling uphill on a bicycle, the joggers toiling in packs past recycling bins and the landscapers mowing lawns.
Pre’s Rock is a part of that. But only part. Runners clogged the soft bark memorial running trail that bears his name. Fans packed local restaurants, sold out nearby hotels and formed lines outside of sporting goods stores. Even a nearby Weight Watchers was selling merch. Meanwhile, some 2,000 athletes from more than 200 countries traveled to an outpost that’s both an obvious host and an unlikely one.
This wasn’t just about tourism dollars. Nor was it simply a long-awaited and long-ago-earned spotlight shone on a site competitors have long described with words like. The stakes were more important. Like: no less than the sport’s future—and future mainstream popularity, or appeal—in the United States.
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