Facebook's UK boss says 'when there's hate in the world there will also be hate on Facebook'

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Facebook's UK boss says 'when there's hate in the world there will also be hate on Facebook'
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Patagonia, Ford, Adidas, HP, Coca-Cola, Unilever and Starbucks are just some of the companies that have joined the Stop Hate for Profit campaign.

are just some of the companies that have joined the Stop Hate for Profit campaign and pulled their

Hatch, who is also Facebook's vice president of Northern Europe as well as the director for U.K. & Ireland, said the company is doing all it can to tackle hate speech on its platform. "If we look at particularly the area of hate speech ... our systems now detect and remove 90% automatically. Now that's not perfect but we do know that's up from 23% a couple of years ago."

White House staffer Ben Rhodes said on Twitter in early June: "Facebook profits off of an algorithm that mainlines hate. The worse it gets for us, the better it is for them. Their business model is the destruction of social cohesion."

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