Facebook to tackle efforts to interfere with 2020 US census

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Facebook to tackle efforts to interfere with 2020 US census
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Facebook says it will clamp down on efforts to use its services to interfere with the 2020 U.S. census. That includes the posting of misleading information about when and how to participate, who can participate and the consequences of taking part.

FILE - In this Aug. 13, 2019, file photo a worker gets ready to pass out instructions in how fill out the 2020 census during a town hall meeting in Lithonia, Ga. Facebook says it won't allow interference with the U.S. census on its platform, including posting misleading information about when and how to participate, who can participate and the consequences of taking part.

Facebook said Thursday it will prohibit advertisements that portray taking part in the census as “useless or meaningless” or that encourage people not to participate. The company also said it will try to identify and remove misleading census posts before people see them. But it will also remove any posts it misses after the fact, using both technology and humans to spot violations. The company said it will begin enforcing the census policy in January.

Rashad Robinson, president of civil rights group Color of Change, which has pushed Facebook to combat racism and misinformation, called Facebook’s new policy “welcome progress.” But Robinson said the policy “is only as good as its enforcement and transparency, which, to be clear, is an area that Facebook has failed in the past.”about the census.

Google is also trying to prevent misinformation about the census from spreading. It set up a team to focus on preventing hoaxes and misleading information. It also expanded a YouTube policy to make it clear that misinformation about the census is prohibited on the site and will be taken down.

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