Fisker Project PEAR teased: US-built EV promised in 2024 with $29,900 price tag

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Fisker Project PEAR teased: US-built EV promised in 2024 with $29,900 price tag
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Fisker's second model will be a compact urban runabout priced from $29,900—before incentives.

Affordable electric vehicles are still hard to come by but Fisker wants to change all that with a new model code-named Project PEAR, which is set to start sales in 2024.

Fisker CEO and founder Henrik Fisker posted a new teaser image of the PEAR to social media on Thursday. It gives us our best look yet at the vehicle which appears to be a cross between an SUV and hatchback, a bit like Mercedes-Benz's GLA-Class. PEAR is only a code name. It's an acronym for “Personal Electric Automotive Revolution,” and Fisker describes the vehicle as an agile urban EV. It will measure about 177 inches in length, or a bit shorter than small EVs like the Hyundai Ioniq 5 and Volkswagen ID.4, and be able to seat five.

Fisker said the vehicle will feature intuitive controls, sporty driving characteristics, and a focus on industry firsts. The company also said it will reduce the number of parts and make the design simpler to help reduce costs—something that is crucial if Fisker plans to stick with its promise of offering the PEAR with a starting price of just $29,900, before incentives.

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