The Richmond-based nonprofit will commission weekly polls on Virginia issues.
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“In Virginia, with everyone fully focused on who will gain majorities in the House of Delegates and the Senate of Virginia, there is a void of public data and research on what voters actually think and want from their elected leaders,” Slaybaugh said in a written statement to The Washington Post. “Founders Insight will provide year-round, public opinion polling to better understand voters and inform policy makers what their constituents believe on a wide array of issues.
“They are trying to use polling to frame a narrative about the issues they want to emphasize in the campaign, and hoping that they will not only use that in ads to voters but also influence the media as well,” he said. Slaybaugh said Founders Insight will commission its polls from Co/Efficient, a national polling firm rated
, which averages polls. Co/Efficient will use a mix of survey methods, including live phone calls, texts and robocalls.
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