French luxury groups and their brands have been weighing in on racial equality.
PARIS — French luxury groups and their brands have been weighing in on racial equality both publicly and privately, emphasizing their commitment to fighting discrimination after last week’s killing of George Floyd by police prompted protests around the U.S. and elsewhere in the world.
The company went on to list its brands, which include Gucci, Saint Laurent and Bottega Veneta, saying that they all “acknowledge that words alone are not enough and want to contribute to organizations focused on combating systemic racism and ending police violence toward the black community in the U.S.
“The events over the past several days in Minneapolis and in cities around the United States are heartbreaking. On behalf of the global leadership of the LVMH Group, we stand with the black community and condemn the injustice, intolerance and tragedy we have seen,” he said. Through Gucci’s North American Changemakers Impact Fund, Gucci is supporting donations to the NAACP, Campaign Zero and Know Your Rights Camp, in addition to commitments on behalf of Kering brands. Gucci supported the NAACP last year, supporting the organization’s awards and Campaign Zero rounders DeRay Mckesson and Brittany Packnett are part of Gucci’s North American Changemakers council. It has also been working with Colin Kaepernick and his Know Your Rights Camp.
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