While the black Christian Siriano gown that Billy Porter wore on the Oscars this year drew praise for challenging traditional dress norms for men and women, nonbinary designer Dan/Danielle Owens-Reid says the fashion industry isn't doing enough to reach out to gender-fluid consumers.
Designer Dan/Dannielle Owens-Reid, right, is founder and chief executive of Radimo LA, a gender-fluid clothing brand and “inclusive marketplace.” , he quickly became a social media sensation and was widely recognized to have worn one of the evening’s best looks., Porter was still eager to talk about the statement he made that night. “The conversation about fluidity inside of clothing is one of the last frontiers,” said Porter. “We’ve moved from women wearing pants being a bad thing.
“So many of us as teens wanted to do something different than what mainstream fashion was showing us but never, ever had the opportunity to see that,” Owens-Reid added. From left, Iz, Torri and Jimanekia wearing custom, hand-painted jackets by lesbian-owned brand Zoie Love and accessories from Garden by Eden, a nonbinary brand.
Besides the clothes Owens-Reid designs, Radimo represents 16 brands owned and operated by those who are queer, trans, people of color, black, plus-size, disabled, women, sex worker or nonbinary. Many of the owners are a cross section of identities, and most sell their items only online. This year, Radimo launched a consulting arm, bringing gender-fluid practices to more indie brands, influencers, television networks and film studios.
Radimo’s first gender-fluid fashion show took place last year in Hollywood, featuring a mix of new and vintage pieces presented in a never-before-seen gender-free retail experience at an accessible price point . After the fashion show’s success, Radimo received an $8,000 grant from Project DE.RO , which allowed it to double the number of brands Owens-Reid represents. “We were able to do a massive campaign where over 20 marginalized creatives were paid for their work,” Owens-Reid said.
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