The hype will subside, but the impact will grow. We see generative AI becoming a general-purpose technology with an impact similar to that of the steam engine, electricity and the internet. Deep dive into Generative AI here: GenerativeAI AI
The costs for generative AI will range from negligible to many millions depending on the use case, scale and requirements of the company. Small and midsize enterprises may derive significant business value from the free versions of public, openly hosted applications, such as ChatGPT, or by paying low subscription fees. For example, OpenAI is currently $20 per user per month. However, free and low-cost options come with minimal protection of enterprise data and associated output risks.
It’s also worth noting that generative AI capabilities will increasingly be built into the software products you likely use everyday, like Bing, Office 365, Microsoft 365 Copilot and Google Workspace. This is effectively a “free” tier, though vendors will ultimately pass on costs to customers as part of bundled incremental price increases to their products.Generative AI is primed to make an increasingly strong impact on enterprises over the next five years.
By 2025, 30% of enterprises will have implemented an AI-augmented development and testing strategy, up from 5% in 2021.
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