Google to push new ads on its apps to snare shoppers

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Google to push new ads on its apps to snare shoppers
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Whether you are Googling on the couch, fiddling with Maps in the car or swiping ...

SAN FRANCISCO - Whether you are Googling on the couch, fiddling with Maps in the car or swiping through the Discover feed on the toilet, expect Alphabet Inc’s Google to put ads in several new spots this year.

Google executives told reporters on Monday the latest features were a response to how users behave, not competition. The company said on Monday that ads would run where ever Discover is available, including on its mobile website, but clarified on Tuesday that ads would only be in the Google app.

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