Gucci Announces it's Going Seasonless, Won't Show During Fashion Week

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Gucci Announces it's Going Seasonless, Won't Show During Fashion Week
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Alessandro Michele revealed his decision in a series of Instagram posts this weekend.

, Alessandro Michele has announced that Gucci is pulling out of the calendar altogether and that it will go seasonless moving forward.

Michele published excerpts from his personal isolation journals from over the past few months on Gucci’sover the weekend, revealing his decision. “I will abandon the worn-out ritual of seasonalities and shows to regain a new cadence, closer to my expressive call. We will meet just twice a year, to share the chapters of a new story. Irregular, joyful and absolutely free chapters, which will be written blending rules and genres, feeding on new spaces, linguistic codes and communication platforms.

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