H&M is facing criticism after photographing a young black model with 'messy' natural hair for a campaign. Now, Twitter is debating who is at fault.
H&M has come under fire by people on social media after a young black model was pictured on its site with what many felt was inappropriately styled natural hair.
The hairstylist to celebrities like Lupita Nyong'o and Willow Smith went on to point out that the photos had to have gone through an extensive approval process before being published on the company’s website. — JujuJ🇬🇧🇬🇲🇸🇳•📍🇸🇪 September 20, 2019 H&M intentionally did this btw...for this exact reaction and all the other kids hair being messy is intentional...all of this was planned by a skilled marketing department.
But then I took my time to check the rest of the kids collection, and they violated every single kid 😂😂😂😂smh pic.twitter.com/aCdLSrBTbf — Febes September 20, 2019 All I hear black people complain about is “embracing them natural selves” this is natural. Stop picking and choosing what’s considered appropriate hair for african Americans just because she’s posted on H&M. Either embrace all natural or stop complaining when others don’t! https://t.co/z77bYZ7jqR
This isn’t the first time that a brand has received criticism for a similar issue. J.Crew who was called out for irresponsibly styling a model’s natural hair back in November 2017.
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